VW conquers the world

sexta-feira, julho 13, 2012 David Barradas 0 Comments

"The founding family’s controlling shareholding, and a blocking stake held by the state of Lower Saxony, where VW is headquartered, allow it to resist short-term pressures to pull out of any market that turns difficult. Rivals envy the stability this brings, especially just now, says Mr Winterkorn.
VW can cope with a collapse of the European car market. Others must make deep cuts—or perhaps even, in the case of GM (which has lost $16 billion in Europe since 1999) and Ford (which gave warning on June 28th of deepening losses there), pull out of the continent altogether"  from Economist

http://www.economist.com/node/21558269


Contraray to the belief that Germany is just engeeneering i think they are very good in marketing. Prices are not cheap, service is very good and the models are almost unchanged. Porsche 911 almost didn't change! The same for Golf. Some other car brands build car's that look like japonese cars...... I would love to have an old 911.